A basic business website in Nigeria costs between ₦150,000 and ₦300,000 in 2026. A more complete business site with booking or SEO runs ₦350,000–₦700,000, and a full e-commerce store starts around ₦700,000 and can exceed ₦2,000,000. The exact number depends on scope, the designer's experience, and whether you're paying a solo freelancer or an agency.
If you're a business owner trying to budget for your first website — or a freelancer trying to explain your pricing to a client — this guide breaks down exactly where that money goes.
Website Cost in Nigeria: Quick Reference Table
| Site type | Typical cost (2026) | Timeline | |-----------|---------------------|----------| | Landing page (1 page) | ₦50,000 – ₦120,000 | 3–5 days | | Starter business site (3–5 pages) | ₦150,000 – ₦300,000 | 1–2 weeks | | Business Pro site (6–10 pages, booking/SEO) | ₦350,000 – ₦700,000 | 3–5 weeks | | E-commerce store | ₦700,000 – ₦2,000,000+ | 5–8 weeks | | Custom web application (SaaS, portals) | ₦1,500,000+ | 8+ weeks |
These are build costs only. Domain and hosting are separate ongoing expenses, covered below.
What Actually Drives the Price
1. Number of pages and features
A simple 3-page site (Home, About, Contact) costs far less than a 10-page site with a blog, staff profiles, and a booking form. Every additional page, form, or integration adds design and build time.
2. Who you hire
| Provider type | Typical price | Trade-off | |---|---|---| | DIY (Wix, Framer, Canva) | ₦0 – ₦50,000/year | Your time, limited customisation | | Freelancer (beginner) | ₦80,000 – ₦200,000 | Cheaper, variable quality and reliability | | Freelancer (experienced) | ₦200,000 – ₦600,000 | Better quality, proper process, references | | Small agency | ₦400,000 – ₦1,500,000+ | Team support, faster turnaround, higher overhead |
The gap between a beginner freelancer and an experienced one is usually not about raw coding skill — it's about process: proper discovery, revisions, testing, and post-launch support.
3. E-commerce and payment integration
Adding Paystack or Flutterwave checkout, a product catalog, and order management roughly doubles the cost of a standard business site because of the extra build and testing work involved.
4. Content and design complexity
Custom illustration, animation, multiple language support, or a fully bespoke design (rather than a customised template) all add cost. A templated build with your branding applied is significantly cheaper than a from-scratch custom design.
The Hidden Costs Beyond the Build
A website quote often only covers the build. Budget separately for:
| Item | Typical annual cost | |------|---------------------| | Domain name (.com or .com.ng) | ₦8,000 – ₦25,000/year | | Hosting | ₦20,000 – ₦100,000/year | | SSL certificate | Often free with hosting; ₦0 – ₦15,000/year if paid separately | | Monthly maintenance retainer | ₦15,000 – ₦80,000/month | | Content updates (if not doing it yourself) | ₦8,000 – ₦20,000 per page |
Ask any designer for an itemised quote that separates the one-time build cost from these ongoing costs. A quote that hides hosting and maintenance inside a vague "package price" makes it hard to budget accurately.
Why the Cheapest Option Usually Costs More Later
A ₦30,000 website is technically a website, but it usually means: no mobile optimisation, no real support after delivery, and a design that looks like every other ₦30,000 site in your industry. Many business owners who go this route end up paying for a full rebuild within a year — effectively paying twice.
The better frame: a website is a lead-generation asset, not a one-time expense. A ₦300,000 site that brings in even one extra client a month for a service business often pays for itself within weeks. Judge cost against what the site needs to do for your business, not against the lowest quote you received.
For a designer-side breakdown of exactly how to price these tiers and hold your rate under pressure, see how to price website design in Nigeria.
How Pricing Differs by City
Pricing in Nigeria is not uniform. Lagos clients — particularly in Victoria Island, Lekki, and Ikeja — pay noticeably more than clients in smaller cities, partly because of higher business overheads and partly because competition among Lagos businesses is fiercer. See the Lagos client guide and Abuja client guide for city-specific budget ranges if you're comparing quotes across locations.
Questions to Ask Before You Pay
- Is hosting and domain included, or separate? Get this in writing.
- How many rounds of revisions are included? Two to three rounds is standard; unlimited revisions is a red flag for scope creep on both sides.
- Who owns the final files and domain? Make sure you get full access, not just a live link.
- What happens after launch? Ask specifically whether basic fixes are covered for a set period (30 days is common) before a maintenance retainer kicks in.
- Can I see 2-3 live sites they've built? Not screenshots — working links you can click through on your phone.
If You're the One Setting These Prices
If you're a web designer reading this to sharpen your own pricing conversations: business owners searching "how much does a website cost" are often comparing your quote against a vague number they heard somewhere, not against a real breakdown. Sending a prospect a link like this one — with an itemised table — does more to justify your price than any sales pitch.
Runvax helps designers find businesses in high-value industries (law, clinics, hotels, real estate) that currently have no website at all — the clients most likely to see the ROI case clearly and say yes at a fair price, rather than shopping for the cheapest possible quote.
The Bottom Line
Expect to pay ₦150,000–₦300,000 for a solid starter business website in Nigeria in 2026, ₦350,000–₦700,000 for a more complete site with booking and SEO, and ₦700,000+ for e-commerce. Anything significantly below that range usually means missing features, a rebuild in your future, or both.
Get itemised quotes from two or three designers, compare scope line by line — not just the bottom-line number — and pick based on portfolio quality and clear process, not just price.
Ready to hire, or ready to find your first clients? Start at Runvax.